NJCL Publicity Contest

NJCL Publicity Contest

Rules for National Promotion/Publicity Contest 2017 – 2018

Welcome to the new Promotion/Publicity Contest!  The idea behind this contest is to promote classics in your community, the study of classics, and JCL. 
Every JCL chapter in good standing is eligible to enter the National Promotion/Publicity Contest. A chapter does not need to be present at the National JCL Convention in order to win. Since the purpose of the National Promotion/Publicity Contest is to promote the Classics to those not already aware of its value, all publicity items must be essentially about the JCL, Latin, Greek, and/or classical studies. All articles in this contest must have been written or initiated by the club that submits them. The contest runs from June 1, 2017 to May 31, 2018. Only materials that were published/available to the general public during this period will be accepted.

Portfolio Contest

At National Convention, trophies will be given to the best entry in these 8 categories:
  • Media (not including school media)
  • School Affiliated Media
  • School Affiliated Posters/Displays outside of school
  • Posters/Displays at school,
  • Miscellaneous
  • Best Club Swag
  • Best Recruitment Presentation
  • Best Portfolio. (3 places will be given)
To be eligible for the top trophy categories, schools need to submit their best entry (one only for each category) and submit their portfolio either through a shared Google document or by PowerPoint.  These will be submitted to publicrelations@njcl.org. Portfolios must be submitted no later than June 1, 2018.  Any submitted after this date will not be judged.
Each item in the portfolio must include a picture or workable link and should include a description of the event and any pertinent information up to 150 words.  Your description shows the judges why your publicity is important and impactful.
When submitting your school’s portfolio, make sure each entry is clearly labeled for category, and each entry is in order for the categories above.
Any falsification of entries by a school will result in that school being ineligible for the entire contest for that year.  
     

Judging will be done by a panel of judges using the following rubric:

  • Impact
  • Originality/Creativity
  • Quality of Content
  • Appeal
  • Effort

Monthly Contest

In addition, the NJCL will recognize outstanding promotions on a monthly basis.  The monthly contest is a separate contest from the chapter portfolio contest.  The chosen item(s) will be posted on social media and put on the NJCL website in recognition of outstanding publicity. 
The categories for the monthly contest are the same as the Portfolio
  • Media (not including school media)
  • School Affiliated Media
  • School Affiliated Posters/Displays outside of school
  • Posters/Displays at school
  • Best Club Swag
  • Best Recruitment Presentation
  • Miscellaneous
How to submit, your monthly items (1 per category limit),
Email your items to publicrelations@njcl.org with Monthly Promotion Contest in the subject line including the following information:
  • State
  • School
  • Teacher’s name
  • Date of item
  • Description of item (up to 150 words)
  • Item for consideration (links/uploads are appropriate)
*The deadline for submission will be the 15th of each month beginning in September.  All items submitted must have been produced after June 1st, 2017.
 

For both the Portfolio Contest and the Monthly Contest

Descriptions of categories:

Media/School Affiliated Media includes newspapers, radio, TV, articles on websites, podcasts.

Posters/Displays in and out of school includes displays at special events, displays, window signs, banners, marquees,

Best Club Swag includes club clothing, key chains, bumper stickers etc.  Basically club made items that have your club name or JCL on them.  All items must have been made/ordered by your club.  Items purchased from others at State, Nationals, etc. cannot be used.

Best Recruitment Presentation includes presentations done on or off campus for the purpose of recruiting students.  This category also includes presentations that promote Latin.

Miscellaneous includes publicity and promotions not included in other categories.  This can include parade floats, telephone answering messages, flyers, promotional materials, decorated items such as pumpkins, bookmarks.

 

N.B.  Since we now have the Social Media Contest, Programs and Activities Contest, and Community Service Contest, items such as websites, social media, club activities, and community service will no longer be contained within this contest.

            If you have any questions, please contact the Public Relations chair at publicrelations@njcl.org before submitting entries.